Читать онлайн «FLEX: the modern woman’s handbook»
Автор Annie Auerbach
ANNIE AUERBACH is a speaker, consultant, author and co-founder of trends agency, Starling. Starling specialises in keeping brands relevant through understanding cultural change. She has worked flexibly for 20 years throughout her career – part-time, remote working, freelancing, through a portfolio career and returning to work after having her two daughters.
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First published in Great Britain by HQ in 2019
Copyright © Annie Auerbach 2019
Annie Auerbach asserts the moral right to be identified as the author of this work.
A catalogue record for this book is available from the British Library.
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Ebook Edition © March 2019 ISBN: 9780008315047
TO DARLING CLEMMY, BIBI & BEN
‘I am a Woman Phenomenally.
Phenomenal Woman, that’s me. ’
MAYA ANGELOU
Contents
Flex is a manifesto for living and working on your terms. It means looking at the established, rigid ways of doing things and asking: ‘Is this really working for me?’ If the answer to that question is ‘No’ then read on, because this book is for you.
When we learn how to flex we gain a superpower that allows us to challenge what is holding us back and reinvent the rules for a smarter, happier life. Because things are changing for women across the globe. We are getting married and having children later, if at all. Dual-income families have replaced the traditional template of man as breadwinner and woman as homemaker. Technology allows us to work differently and understand ourselves better.
But the old systems still persist. We’re continually bashing up against inflexible structures that were built by, and for, men. We are trying to do everything, but following a rulebook we didn’t write.
Cartoons of working women depict us as harassed multitaskers with eight octopus arms, juggling food, lipstick, laptop and wine. Who actually wants to live their lives like this? Who wants to be a jittery octopus lady constantly time-pressed and on the verge of meltdown? Not me.
